For my market research which I have already began
to have started since evaluating different magazine forms and conventions , I
will attempt to further my understanding using online media platforms really
focusing on the level of detail each magazine has added to ensure that their
target audience is attracted to the piece . This will then allow me to be able
to understand how each magazine appeals to their audience permitting me to
conduct that same level of detail making sure that my audience is attracted to
my fashion magazine there increasing its potential product value.
The research I aim to conduct for my audience shall
be to distribute surveys I have made for students within that audience range.
The surveys would first be able to tell me who this person is so we have
categories to an extent, of certain types of people and what they find
interesting hence having a clear ideas as to what to include in my magazine so
it can be intriguing to a wide variety of people within those years . This
would also allow to see how I can expand on any ideas I may already have
showing me what way to present that. I would also conduct filmed group
interviews which would allow me to grasp a mass amount of information from each
group not only advancing my understanding of the genre but also making me able
to use those ideas of what the audience wants in my fashion magazine and
contents page.
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